Shift from Technician to Entrepreneur Mindset

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How to Network and Become Unforgettable

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What happens here

The speaker explicitly states the need to 'Shift your thinking from a craftsman or technician to an Entrepreneur.' He argues that technical skills, while important for the work itself, are often forgotten by the customer, while the personal impression left by the business owner is remembered. He cites successful long-term contracts (e.g., $50,000 worth of projects annually) as a result of customers being 'comfortable with me, not because of my skills, but because of the way I run the business.' This emphasizes the business owner's role in building trust and managing relationships.

Goal: Adopt an entrepreneurial mindset where personal impression and business management are paramount.

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have never actually worked a single day but year after year I sign a contract contract with them and we do at least $50,000 worth of projects around their site and what that means is they're comfortable with me not because of my skills but because of the way I run the business and that's what I want from you I want you to be the absolute best business owner I want you to realize that your technical skills are not as important as your business skills you've got to make that connection you've got to move away from the mind frame that you are a Craftsman and into the mind frame that you are first and foremost a business owner your customers will appreciate that more than anything else when you get in that mind frame you're going to spend more time connecting with the customer with the person then you are going to be working on the project tonight's a great example I'm going out to dinner you know that the point with this dinner isn't for me to build anything for these people it's for me to build a deeper relationship

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