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Stesso

Leverage Existing Networks and Word-of-Mouth

3:09
6:55
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At 3:09 in

How to find Employees for landscaping, construction or lawn care

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What happens here

Actively inform everyone around you—current employees, friends, family, and even casual acquaintances (e.g., people in line at Subway or at a gas station)—about your company's hiring needs. Provide them with business cards or readily available contact information so they can pass on leads. This broad word-of-mouth approach ensures that anyone who knows someone looking for work can connect them to your opportunity.

Goal: Tap into personal and professional networks for reliable candidate referrals

Tools and materials

  • Business Cards — Providing contact information to potential referrers

What they say

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want that word of mouth advertising you want people to talk about your job and as some of you know whenever I need help everyone around me knows it the people in line next to me at Subway know it the people at the gas station know it they have my cards they know how to get a hold of me and they're talking about my company they're talking about the company that is hiring for a construction supervisor position in landscaping Excavating hardscaping you want to make sure that you have your the actual wording in your ad is critical okay so let's go over this this is you don't just put out help wanted police contact so and so forget it you've got to actually appeal this is an industry this is a time when we are shorthanded you have have to actually make your company appealing you're competing you're competing against me Jack believe it or not I am looking for good help the company next door to you may be looking for help and you deserve to get the best of the best your advertising has to announce that it has to give off that feeling it has to make make people want to work in your company you know who else is a good resource are

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