How to find Employees for landscaping, construction or lawn care
Video by Stanley "Dirt Monkey" Genadek
Stanley "Dirt Monkey" Genadek
What happens here
This project details a comprehensive approach to finding and hiring employees for landscaping, construction, or lawn care businesses. It emphasizes the importance of continuous recruitment, strategic advertising across various platforms (physical, online, social media, traditional), leveraging existing networks, and carefully crafting job advertisements to attract top talent. The video also provides key tips on how to optimize recruitment results.
Transcript
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Transcript
(5,802 characters)we're going to talk about hiring and finding the right people to bring into your company it's one of those questions that I get over and over and over again and I interviewed a guy named Jeffrey Scott who's a landscape consultant and he had some really great Insight some things I've heard before some things are brand new and worth repeating on video today one of the things I want to bring up to your attention is constant recruitment you're always marketing your business always trying to get new jobs in you should always be trying to find new people whether you need them or not and why cuz even if you don't need people it keeps the people you currently have sharp it keeps them on their toes here's an example that I use for constant recruitment here's one of my two dump trucks when that's not burnt up some of you may know that story this sign is on 24 7 I never take it off why is that important well because I always want to make sure that the world knows that I my company is growing it's expanding and I need good people for it you're going to have people that apply for positions that they're really not qualified for you're going to see it time and time again you're going to have people you're going to need a project foreman and you're going to have people that probably have never been a project Foreman apply for that job so what you do in that case is you put in an advertisement for a supervisor or a manager and what you may get is a project Foreman do you see how that works you advertise for the next level up in your company one of the things I want to revert back to you see this pickup truck look at this thing this thing is stickered all over now hiring never comes off just in case they don't see the one in the back now hiring on the sign guess what same thing on the other side um indeed.com is a great resource for picking up people Craigslist is another resource it's free you're you're you're going to get what you pay for guys you're going to get some flakes you're going to get some weirdos you're just going to get an oddball assortment of people but you're also going to get those gems every now and then you're going to get those people that you're like holy crap so don't stop advertising how about an open house do you have a shop a yard a building a facility if you do occasionally hold an open house the results you're going to get from that open house are phenomenal maybe you offer some sandwich cookies and you may not find an applicant then and there but what's going to happen is they're going to chitchat people are going to go oh hey this company had an open house and I know they're looking for somebody and word is going to spread it's huge you want that word of mouth advertising you want people to talk about your job and as some of you know whenever I need help everyone around me knows it the people in line next to me at Subway know it the people at the gas station know it they have my cards they know how to get a hold of me and they're talking about my company they're talking about the company that is hiring for a construction supervisor position in landscaping Excavating hardscaping you want to make sure that you have your the actual wording in your ad is critical okay so let's go over this this is you don't just put out help wanted police contact so and so forget it you've got to actually appeal this is an industry this is a time when we are shorthanded you have have to actually make your company appealing you're competing you're competing against me Jack believe it or not I am looking for good help the company next door to you may be looking for help and you deserve to get the best of the best your advertising has to announce that it has to give off that feeling it has to make make people want to work in your company you know who else is a good resource are the people already in your company those people are the ones that are talking and those people are the ones you let them know hey look you got any friends buddies relatives anybody you know it just must continue plain and simple you know where else I Market when I need help LinkedIn Facebook and newspaper advertisement now some of those places you can't Market 24/7 and it's on an as needed basis but wherever you possibly can keep refreshing ing your ads as often as possible so that you always have those people coming in whether you need them or not because you always should have a good level of resources behind you people that have applied to the job resources that you can go into the file in case a position opens up you can go here we go I've got three applicants maybe they're not available anymore if they're good they're probably not but you might be surprised you might still have an opportunity to grab one or two of those people so let's go over it indeed.com it's a brand new thing out there that I just discovered I literally started advertising on it Craigslist I I advertise on and it's not about me um trucks on the sides of the trucks and your equipment now hiring signs 247 Facebook LinkedIn and newspaper advertising keep the word going even when you don't need people and make sure that you are always upping the anti by one so if you need a project Foreman advertise for a supervisor if you need a supervisor adverti for a manager etc etc I hope some of these tips help you now it's your turn what do you do where do you advertise comments down below what have you found that works good and how do you word your ads critical thing what I'm going to do for you is I'm going to actually put one of my help wanted ads in the comments down below so you can see it so I need from you to know how you word your ads and where what resources do you use I love you guys God bless keep fighting the fight man don't ever give up brothers and sisters
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