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Introduction and Operation Overview

0:33
24:03
13.8K views

At 0:33 in

I wish I did this 20 years ago!

What happens here

The video begins by establishing the context of the ice control operation. The speaker emphasizes that despite a lack of heavy snowfall, frequent ice events in Minnesota make effective ice control a critical aspect of their business. The company has integrated anti-icing as a core service, which has proven vital for their operations. They highlight the need to expand their current single-unit brine operation to meet demand.

Goal: Understand the business context and the importance of ice control.

What they say

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last year we integrated ice control as a main stay of our company and I'll tell you right now it has saved our business as we look out the window we're heading out tonight we've got a full night of ice control against us not plowing there's no snow to plow the neighbors's got his driveway plowed right there you can actually see this the two little strips if we get that much snow at a time lately in Minnesota we're lucky Florida has gotten more snow than us in the last 30 days than we've gotten but all it takes is that much to send us and a crew out for an entire night of work in fact we may we're looking at expanding our brine operation cuz right now we've got one single unit guys going 12 14 hours solid straight and I think we want to double that down double our production we're not going out using rock salt though and I've got nothing against it cuz both are excellent but we are getting call after call after call to go out and pre-treat the Lots before the next storms come in it looks like we got a bunch of fun stuff cooking down

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