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Develop a Strong Online Presence with a Website

2:06
12:14
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At 2:06 in

How to Choose the Best Advertising for LawnCare and Landscape Contractors

What happens here

The speaker identifies a business website as an essential form of advertising and a digital 'brick and mortar' store. He stresses that every business, regardless of being a landscaper or lawn care provider, needs a website to establish an online presence and build reputation. He cautions that it is a long-term investment, taking approximately 18 to 24 months for search engines like Google to recognize and effectively drive recurring traffic. Therefore, immediate results should not be expected.

Goal: Create an effective and professional business website.

Tools and materials

  • Business Website N/A — Establishing an online presence, showcasing services, building reputation, and long-term advertising
  • Investment Capital N/A — Website design, development, hosting, and ongoing maintenance/SEO efforts

What they say

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in this case, so I did. And lo and behold, it's not effective. Website, consider it advertising. I don't care who you are, if you're landscaper or lawn care. Your website is a form of advertising. It's also your brickandmortar store. It's also your online reputation. It's also worth every single penny you can invest in creating an absolutely amazing website. So, go out and do that. If you have a hokey website, don't expect it to bring you in anything. Invest. It's an investment. When I say invest, it really is not going to pay off right away. If you think your website after you get it built is going to get your phone to start ringing, you're about 18 months to 2 years early. It will literally take that long before your website can generate reoccurring traffic. Google takes time. It takes at least 6 months for Google to recognize it. Um, so it's not going to be an immediate thing, but you do need it. I'm going to tell you, you do need that. You've probably heard that. So, I'm not going to dive into websites too much. If you do want to hear more about websites, hit me up. Now, I'm going to go over other forms of advertising, but as you're listening to me, I need to know from you what works, what works for you

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