Valuing Time and Expedited Service for Profit
At 9:44 in
This "Secret" made me A LOT of money
What happens here
The presenter continues his discourse on business strategy, using his personal experience with the pond job as an example of how he could have charged even more for his services without losing the job. He shares an anecdote about a drain tile job, where he initially bid $1,500 for regular service. When the client wanted the job done on a Saturday (requiring overtime for his crew), he increased his bid to $4,000, and the client accepted without hesitation. This illustrates his point that customers value their time and are often willing to pay a premium for expedited or specialized service. He compares this to shipping services (UPS, FedEx) that charge more for faster delivery, questioning why contractors often fail to adopt a similar pricing model. He advises contractors to assess their worth and ensure that their pricing reflects the value of their time and the quality of their work, emphasizing that not 'racing to the bottom' is key to profitability.
Goal: The presenter reinforces his strategy of valuing his time, citing examples where he successfully charged higher prices for expedited service, emphasizing that clients are often willing to pay more for speed and quality.
What they say
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What they say
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