Upsell 4: Full Fertilizing & Weed Control Program
At 5:51 in
The Lawn Care Nut talks Trailers, Equipment and Set up
What happens here
The final and most comprehensive upsell is offering a full fertilizing and weed control program. This service presents the highest barrier to entry due to more extensive chemical licensing requirements and a deeper understanding of various products, including nitrogen rates and application timings. However, if a business has already implemented the previous upsells (aeration, overseeding, crack and crevice control), they would likely already possess some chemical licensing and comfort with spray equipment. The primary remaining challenge involves reconfiguring the truck setup to accommodate larger nurse tanks and specialized application equipment for full lawn treatments. It is recommended to take state-offered licensing courses to gain comprehensive knowledge, even if passing the test is achievable.
Goal: Understand the full scope of offering comprehensive lawn care programs, including advanced licensing and equipment needs.
Tools and materials
- Nurse Tanks — Storing large volumes of pre-mixed fertilizer and herbicide for application
- Specialized Spray Equipment — Applying liquid fertilizers and herbicides to large lawn areas
What they say
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What they say
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