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Meet the Arctic Snow and Ice Products Team

10:11
16:33
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At 10:11 in

SnowMageddon! Chapter 2. The Cavalry Arrives!!

What happens here

The 'Arctic Boys' team arrives with multiple trucks equipped with Arctic plows and pushers. The narrator introduces Blake (co-owner & chief engineer), Nick (engineer & tester), Lucas (VP of product development), and John (director of operations). They emphasize their advantage in product development stems from their dual role as equipment users and service providers, allowing them to rigorously test prototypes in real-world conditions before market release.

Goal: Understand the expertise and product development process of Arctic Snow and Ice Products.

What they say

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ooh two-wheel drive look at all the stuff they got oh my God that is freaking awesome what do we got this we got a visitor oh look at that I think we got plenty of help tonight let's do it it's the Cavalry man Blake how you doing Lucas how you doing I'm Alex that was John nice to meet you good to see you guys good to see you these guys you know what I was doing there these guys just hiked Patrick's here Patrick Alex Patrick how you doing buddy but good to see you Nick how are you good good how are you my man nice to meet you Andrew's friend nice to meet you nice to meet you who's friend Blake Blake's friend who's doing our photography videography today so let's do some intros in case these guys don't know who you are Blake your co-owner of Arctic and chief engineer yep okay Nick sir engineer Lucas what do you do with these guys um Corner the Company vice president and I've worked with them directly on product development and you guys have been doing this your whole life right yeah for as long as I can live John you guys been doing it longer though it's great they're going to bring the old man into this John what do you do with with these guys uh I am the director of operations for the service end of our business um I think that's what kind of gives us an upper hand on the product development net as well is that we're a service provider so we're able to take the prototypes and the new designs put them on the field actually put them to work before they get to the customer so when you say you're one of these things that I want to point out is you guys actually employ 1500 people fighting snow right yeah yes so building plows is not your primary business you guys this is a story that I've said over and over again you only Built these plows for yourselves that's why it all started we had to find a way the owner Randy straight many years ago so I need to find a way to do this quicker and more efficiently where the hell is Randy at today [Laughter] it's all done three companies yeah he's a good dude yeah he's a good dude but you guys don't have any snow in your neck to the woods do you no not yet what is it like when you guys came here and kind of I forgot what it looked like seven and a half hour drive through winter wonderland hell this is our vacation so Lucas wasn't actually joking this is like a vacation for the Arctic boys they manage about 1500 people every time it snows but it hasn't snowed very much over where they're from in fact they've only had two…

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