Luxury Service at a Discount
At 8:56 in
How to Deal with Bad Customers
What happens here
These customers demand premium craftsmanship and services but are unwilling to pay the full price, constantly negotiating every dollar. They may also hail from cultures where negotiation is a deeply ingrained practice, viewing every transaction as a bargaining opportunity. It's crucial to have every detail of your work, including both visible and non-visible components (like buried retaining wall footage), clearly defined and itemized in your scope of work. Without this, they will try to reduce payment based on what they perceive as 'unseen' or 'negotiable' work. Ensure your pricing reflects both above-ground and below-ground components to prevent profit loss from negotiation.
Goal: Protect profit margins from customers demanding discounts for premium work.
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