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Stesso

Maintain Ongoing Communication and Refresh Relationships

2:20
3:57
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It's essential to proactively nurture these collaborative relationships through consistent communication. The speaker suggests regular activities like informal lunch meetings where you can openly discuss your business goals, the types of work you're seeking, and any challenges you might be facing. This also provides an opportunity to understand your competitors' needs and what resources they might have available. Even a simple phone call every so often, without an immediate need, helps keep the relationship fresh and reinforces mutual trust, which can lead to unexpected benefits, like free access to a heated shop in winter or borrowing a truck.

Goal: Foster continuous dialogue and shared understanding with competitors.

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relationship with my competition I've established a relationship and given them things not just job leads not things like that but if they're short-handed if they need a truck I'll they'll call me up and say hey I could use a truck and I say hey I got one sitting at my yard I don't have a driver for it right now just go take it do you see how I scratch their back they scratch my back and together we are better my competition is not necessarily my competition my competition is a resource a resource of equipment of skills of information of knowledge they know that they can come to me I know I can go to them don't view your competition as your competition and we've talked about viewing your competition is cheating as well I want you to go back and find that video where you look at who's doing what you want to do and where you want to be what better way than to actually be able to talk to that person I have lunch meetings with my competition I sit down with them and I say hey where are you guys going this year what kind of work are you looking for and then I let them know what I'm looking for and what I need and we just kind of refresh that relationship Every Spring and every so often there a simple phone call even if I don't do anything

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