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Stesso

Develop Robust Marketing and Financial Systems

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5:05
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How to Start a Business in the Off Season

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What happens here

Prepare your marketing materials, specifically email templates and flyers, so they are built and ready for distribution when the season kicks in. Crucially, refine your job costing methods. Understand precisely how much money you make per hour and on each job. Avoid 'licking and sticking' (guessing or estimating loosely) and instead develop concrete formulas. If you can't sell your company because you don't understand its financials, you merely have a job, not a business. The off-season is the time to put these essential systems in place.

Goal: Create ready-to-distribute marketing materials and establish precise job costing formulas for financial clarity.

Tools and materials

  • Financial software N/A — To manage and analyze business finances
  • Job Costing Skills N/A — Calculating profitability per job and per hour
  • Email Templates N/A — Marketing and client communication
  • Flyers N/A — Local marketing and promotion
  • Job Costing Formulas N/A — To accurately calculate costs and profits

What they say

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I'm sending their way guess what they send work my way expand your horizons meet new people that's the off season that's what it's about here's a few other tips are you ready for for them you may not like them job costing job costing how much do you make an hour do you know for a fact or are you licking and sticking everybody licks and stick get over it if you don't know exactly how your business is running how do you expect to know exactly how much money at the end of the year you're going to make that's what the offseason's for the offseason is to put together all the formulas to set up

Auto-generated from the video audio.