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Recognize the Challenges of Solely Offering Mowing Services

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How to Price MOWING and WHY NOT to!

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Recognize the significant challenges of building a profitable business solely on basic lawn mowing services. The market for simple 'mow and blow' services is highly saturated due to low barriers to entry. You'll be competing with individuals, sometimes referred to as 'Chuck in his truck' or '14-year-old Billy on the corner,' who operate with minimal overhead and often undercut professional prices. Many customers do not differentiate between high-quality and basic mowing, making it difficult to justify higher prices for superior work. Expect increased scrutiny from customers for such low-skill services, as they may feel qualified to micromanage your work.

Goal: Identify the pitfalls and competitive landscape of offering only basic lawn mowing services.

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idea boom we were talking earlier about it I was kind of thinking that seems a little low okay but if it's a one-man operation I think that's pretty close to where you could be at you know if it's just one guy one guy that's that's if the solo guy he doesn't know how to do lawn care he wants to get in he wants to try to figure this thing out those are two easy ways to do it so if you're gonna price it out you want to use Alex's way you've got to take you got to get the you got to figure out how many square you know how many how many acres are on a property subtract out all the hard surfaces and then that will help you get to that that necklace how do you account for travel time um you know I kind of just count that in his overhead and if you're going to try to get your stick in certain neighborhoods so your drive times are maybe five to ten minutes at the most back roads okay you know trying to keep it in a niche so you're just driving five ten minutes each way you know I kind of just look at that as overhead it's kind of hard to charge let's show these guys what we do so we if you guys are not familiar with who we are we're dirt monkey we started out doing uh Excavating demolition hardscaping running commercials projects so we used to build all commercial retaining walls around five Crews then we would dig like the Menard superstore we would demolish gas stations and grocery stores and then we decided about what seven years ago to jump into Lawn Care yep right well let's show them our lawn care set up so this was our lawn care trailer and we're we got a 72 we got a 60 with a bagger a dethatcher we've got a Toro 4 000. I think that's a 52 inch I didn't know we had that one I thought I sold that one he sold that's the commercial grade one and you sold the homeowner and two gravelies nope these are the husky no but I sold two grades yes you did sell the gray so the so let's get into why a guy went here up here's my two cents in in it it is the least paid of all of the professions out there that we do because you are legitimately competing with Chuck in his truck you're competing with the 14 year old Billy on the corner that's got he's Mom and Dad's lawn tractor and he's going to go out and he's going to hustle and he's gonna make it and people are gonna hire Billy they're going to be a lot more forgiving of Billy because Billy's only 14 and they don't like Dylan at a 14 year old kid right I mean that's the town I grew up in this is how we got started was…

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