Skip to main content

Train and Empower Job Leads for Growth

4:26
8:19
4.6K views

At 4:26 in

Lawn Care Lawn Mowing Mendota Heights MN

What happens here

As a lawn care company grows beyond an individual owner's capacity, a 'fundamental shift' is required. The owner can no longer be present at every site, so job leads must be trained and empowered to become the 'face and voice' of the company. These employees need to understand the company's values, know how to communicate effectively with customers, and be comfortable with direct interactions like shaking hands. This ensures that the company's commitment to personal service and attention to detail is maintained across all operations, even with an expanding client base.

Goal: Scale the business while preserving personalized service by training job leads to represent the company's values.

What they say

Hide

the difference why they chose you in the first place it may be price but how you're going to keep them is that attention to detail and the interaction the ability for them to know who you are now if you're missing out on that then you're missing out on the whole strength of your company if you're a small organization and you don't know each and every one of your customers that is your fault and that is something you need to change because that is a big advantage that you have over the True Green Lawn carees and the the gigantic properties that do maintenance for people that they're just they're a number the their customers are a number to them but to you to a Jeff and a Stan or a Don or whoever you are out there your customer is a name it's a lawn it's specific cares and when that customer understands that they're important to you you become important to them it goes back and forth it's a huge advantage and I want you to take ad I want you to take advantage of all of your strengths I want you to make sure that every tool that you have in your tool belt that you can use at your disposal you pull out and you use that's a card you need to gain but as your company grows you're going to have a fundamental shift because you're not going to be able to give personal service to each and every customer like you can when you're small and you're going to have to grow with that change if you want to take your company from 100 ,000 a year to $500,000 a year there's a difference you're taking on a lot more work which means you personally can't be out on every site but that doesn't mean that you can't relay that feeling that doesn't mean that you have to let that go what you have to do at that point is you have to take that and ingrain it into your people so that they reach out that they understand that it's okay to knock on the door to shake a hand for the right people but be careful you don't want just anybody doing that you want to have qualified Personnel be the ones to speak to your customers to be the face and the mouth of your company when you no longer can do it and your company will grow if you listen to me and you take the time to care about your jobs that alone is going to separate you that alone is going to get you to grow to almost any level you want but when you personally get separated from that fold the people you bring in have to be able to take up that mantle the people that you bring in have to

Auto-generated from the video audio.