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Introduction to Primer and Its Purpose

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Fresh Start Primer Review. Benjamin Moore Paint Reviewed.

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What happens here

The video opens with an introduction to Benjamin Moore Fresh Start All-Purpose High-Hiding Primer, an interior/exterior acrylic product. The presenter explains that a primer is necessary for promoting adhesion when painting over surfaces that might cause bonding issues, such as high-gloss or semi-gloss finishes. He also notes that primers are essential for walls with contaminants like grease to ensure the topcoat adheres properly. For freshly painted flat white walls, priming might not be necessary for adhesion alone, but it becomes crucial for color changes or covering stains.

Goal: The presenter introduces the Benjamin Moore Fresh Start All-Purpose High-Hiding Primer and discusses the general reasons for using a primer, such as promoting adhesion, especially over high-gloss or semi-gloss paints, and covering contaminants like grease.

What they say

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this chris idaho painter here on paint live tv we're going to be putting benjamin moore's fresh start all-purpose high hiding primer an interior exterior product to the test we're going to be doing an accent wall so we're going to be testing the product we're going to be giving a review of it is this a product that you should be using is it a product you should invest your money in we're gonna give you our opinion in our review right here on paintlifetv so stay tuned for this video [Applause] [Music] all right we managed to make it out here to our a job site where we're working on this accent wall and we've got this accent while we're painting from the bead board right up here we're going to be painting this an accent color so i'm going to talk about you know uh primers in general i'm going to talk about one aspect of primers primers uh they promote adhesion so if you're gonna have

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