Introduction and Technical Specifications

this chris idaho painter here on paint life tv today i'm going to be talking about a product from benjamin moore this is aura their premium interior paint is this a paint you should be spending your hard earned money on in this video i'm going to let you know so stay tuned [Applause] [Music] all right so a few of the key points you know about um benjamin moore auras that i want to touch on too that are on the technical data sheet it is a 100 acrylic paint um it's uh the solid content is higher than any uh solid content of any wall paint i've ever used in my career um the solids is for uh 47.3 percent which is extremely high all right so just touching on you know the the square feet per gallon it gets 350 to 400 square feet per gallon and um the cost of the paint it's a premium paint so it you know it's going to be more expensive than you know a non-premium paint but the square feet per gallon is where you'll really notice the cost difference is not any more expensive than a non-premium paint because you're just going to get a lot more coverage out of it and not only you're going to get more coverage out of the paint so the gallon's going to go farther it's just going to save you time and time is money so you know when you think about the time being wasted using cheaper paints and the frustration having to do multiple coats to cover using a premium paint like aura probably in the inn when you consider the money spent on multiple gallons of a non-premium paint and the time spent you know uh repainting those walls and putting multiple coats you're eventually gonna even yourself out or even those cheaper paints may end up in the end actually costing you more money let alone the frustration that goes along with using low quality paints that