PDI Facilities, Personnel, and Company Vision

What happens here

Jerad guides the tour through PDI's various facilities, including a former welding building now repurposed, a warehouse stocked with parts, and a specialized room for electronic engineers. He describes the electronic engineers' role in developing proprietary tunes for engine control units (ECUs), from website backend uploads to writing code for horsepower and longevity. He introduces Karen, a 77-year-old employee who handles Cummins tunes, underscoring the company's diverse talent. Jerad reflects on PDI's growth, including a 22% increase last year and the strategic decision to expand beyond performance modification to full-scale manufacturing. He attributes PDI's success to having dedicated partners and talented employees who share his vision. He mentions that PDI started with a dream that evolved into reality, driven by the construction of a new building with advanced equipment like a rail crane, which allowed for in-house manufacturing and precision. He also shares a personal anecdote about injuring his knee by jumping off an N14 engine, which led to a realization about the importance of proper safety and technique in mechanical work.

Goal: Illustrate PDI's operational structure, the expertise of its team, and the strategic vision driving its growth and innovation.