Discussion on Farm Diversification

tool I mean the ultimate the ultimate I mean honestly we started uh diversifying the ranch before YouTube even came along yeah um so Aaron and I my wife and I came here in 2008 yeah um helping out family that was pretty much it we realized that having more than one family living on the ranch and being supported by the ranch was impossible the deal yeah it's it's so hard so we decided to start doing farmer's market and that's where we got started in local food yeah and that's what led us down the road to YouTube we started making videos about where your food comes from and that's what brought people in now being able to take that and and turn it into a local food business that's now Nationwide yeah we started out shipping uh beef jerky we had people that said hey I want to try your beef beef jerky was the easiest way to do it now we ship about 3 000 pounds of beef jerky all over the U.S in a year three did you say three thousand three thousand pounds so uh now and also we we now we've moved on now we're selling beef and pork we ship that all over the U.S as well yeah and it's it's basically a matter of of taking people's interest in local food yeah and just building that because I think if one thing that covid taught us is that first of all you need as much toilet paper as you can grab yeah of course or socks or whatever you're gonna use and two is that local like local food is important yeah absolutely the average food item that's in your grocery store has 1500 miles on it yeah if the trucks aren't running there isn't food we've all seen it you walk in the grocery store it's like hey why are these why are these shelves available there's exactly why so having local food that you can depend on is super important that's what we're all about nice that's awesome man so what I'm here