Educating Customers and Building Trust
At 6:30 in
How to Build a Retaining wall (and why they Fail)
What happens here
To effectively sell a quality retaining wall project, professionals should describe their techniques: using solid blocks (preventing water intrusion), physically driving pins through blocks for mechanical connection, utilizing a minimum of 12 inches of drainage aggregate behind the wall, and preparing a deep base of drainage aggregate underneath the wall. Proper compaction throughout the installation process is also crucial. The goal is to educate the customer on how your installation methods differ from typical companies, ensuring they are comparing 'apples to apples' when looking at quotes. Build trust by explaining the benefits of quality work, as customers prioritize reliability over just the lowest price.
Goal: Master the art of client education and trust-building for landscape projects.