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Introduce ICON Ratchet and Socket Sets

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Harbor freight declares War on Snap-on. #tools #harborfreight #snapon #contractor #shorts

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What happens here

The presenter begins by showcasing a selection of new ICON brand ratchets and socket sets from Harbor Freight, laid out on a surface. He highlights that these tools are designed to compete directly with Snap-on's offerings but are available at a significantly lower price point, specifically 'one-third of the price'. The visual displays various lengths and drive sizes of ratchets, along with several trays of sockets.

Goal: The video introduces Harbor Freight's new ICON extra-long ratchet and socket sets, positioning them as a high-quality, affordable alternative to premium brands like Snap-on.

Tools and materials

  • ICON Ratchets (various sizes)
  • ICON Socket Sets (various sizes)

What they say

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Harbor Freight is gunning directly for Snap-On's business by creating a new 80 to Icon extra-long wrench set that comes in at onethird of the price that Snap-On has the same tool. Except Harbor Freights has a fully sealed head designed to keep debris out for a longer tool life. They've got the same 80 to design to create a tight 4 and 1/2 arc swing. Plus, Harbor Freight has a lifetime warranty on their wrenches. You

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